AI Page Insights
Every important page can have an AI-generated summary that explains the data and recommends actionable improvements. The goal is not to replace your analytics — it is to answer "what should I do next?" without you interpreting charts.
What you get
For any page on your site, insights cover:
- Traffic trends versus the previous period
- Where visitors arrived from (referrers and campaigns)
- Engagement compared with your site average (scroll depth, reading time)
- Goal conversions from that page
- Entry and exit behaviour
Alongside concrete recommendations — for example, adding an inline CTA, linking to related content before the drop-off point, or writing a follow-up piece for the same audience.
Plan requirements
AI Page Insights requires a paid plan (Starter or Pro, including the 14-day trial). On the Free plan, insight requests return a friendly upgrade prompt — head to Settings → Billing to start a trial.
Bring your own key (BYOK)
Antlytics never sends your analytics data to a model you have not chosen. You connect your own LLM API key, and insight requests go directly from Antlytics' servers to your provider:
- Anthropic (Claude)
- OpenAI
- Google (Gemini)
- OpenRouter
- Any OpenAI-compatible endpoint (custom base URL)
Your key is encrypted at rest (AES-256-GCM) and never shown again after saving. You pay your provider directly for usage — Antlytics adds no markup.
Setup
- Open Settings → AI.
- Choose a provider, model, and paste your API key.
- Use Test connection to confirm it works.
- Open any page from the Overview → Pages table — the AI insights card generates on first view.
Regenerating
Insights are cached per page and reporting period, and regenerated only when you ask — use the Regenerate button after your traffic changes or you update the page.
Better data, better insights
Insights improve with more signal:
- Update to the latest tracker or SDK to capture scroll depth and reading time.
- Define goals so conversion rates appear in summaries.
- Fire custom events for key actions.
- Tag campaigns with UTM parameters.